Nana graduated from Manchester Business School in 2009 after a placement year in Copenhagen. He jumped straight into the Fujitsu graduate programme where he quickly became a key player in their global business, delivering multi million revenue and profit margins. In his time between Tokyo and Europe, Nana became a close advisor to the Fujitsu CEO, Duncan Tait. One day, Nana asked Duncan, ‘How do you run a billion dollar business?’
Armed with this new insight, in 2014, Nana started up his first business, Dubzoo: a social media analytics and marketing platform for music artists. Whilst successfully raising over £200k in angel investment, on more than one occasion, Nana was laughed out of the room by traditional investors who only invest in traditional founders. Despite the knock backs, in May 2017, Nana started up his second business, Metier Digital, with one core vision: to make others better. Nana secured his first client during a much-publicised chance encounter at Casablanca Airport. This time, however, he has been determined to build a completely bootstrapped business.
Operating out of Shoreditch, in the first year, Metier became renown in the startup community for taking early stage entrepreneur’s ideas and developing them into digital products. More recently, Nana and his team are lending their expertise to more established businesses and have devised their own product-development process. A “Commercially Viable Product” (or CVP) is an advancement on the tech-standard, MVP. Now, Metier do not only bring people’s ideas to life, they build meaningful products that have commercial viability. For Nana, this is still only the beginning. He wants his client base to continue to grow, and into new and exciting areas. Nana plans to take Metier to West Africa, where his unique problem-solving philosophy will help develop the startup ecosystems there.
In the longer term, Nana knows he’s going to be helping people for many, many years. Nana is an advisor to Backstage Capital, a venture capital investment fund that specifically supports underestimated founders. He also has an ambition to open a school to help young people learn self awareness and realise their potential. Nana practices meditation and advocates the worldview that as we don’t control external events, we can only rely on ourselves and our responses. He also loves The Roots, beating “anyone” at FIFA and buying URLs for future side hustles - see BeMoreThanos.com. He is allergic to seafood, nuts, and citrus fruits.
Nana’s ability to connect with people from all walks of life has led him to develop a people-first business. That means he cares equally about his staff’s development and his client’s happiness. A concise and thoughtful communicator, Nana enjoys presenting his learned business values at events and talking on podcasts and other media. Actually, he loves communicating so much Nana and his Product Manager, Dan, started their own, much-loved podcast, Everyday Startups.